Applications Open for the PowerUP Business Plan Competition 2025. Are you a budding entrepreneur in Brooklyn with a brilliant business idea? The PowerUP Business Plan Competition 2025 is now accepting applications! Organized by the Brooklyn Public Library, this prestigious program has supported the dreams of local entrepreneurs since 2003—nurturing over 10,900 individuals, reviewing more than 1,800 business plans, and awarding over $650,000 in cash and in-kind gifts.
Why Join PowerUP?

PowerUP is more than just a competition. It’s a launchpad for Brooklyn-based entrepreneurs with a passion for innovation across industries such as:
- Food & Drink
- Health & Wellness
- Arts & Crafts
- Media & Fashion
- Education
- Social Justice
- Cultural Diversity
These areas reflect the vibrant spirit that makes Brooklyn unique, and PowerUP helps bring these ideas to life.
Program Highlights
Participants in the competition will benefit from Zoom-based classes covering essential business skills, including:
- Crafting a compelling business plan
- Strategic marketing
- Financial projections (mandatory)
- Business research (mandatory)
These sessions are designed to equip aspiring entrepreneurs with the tools they need to succeed in a competitive market.
Prizes & Recognition
Winners will receive seed capital to kickstart their business in Brooklyn:
- 🥇 First Place – $20,000
- 🥈 Second Place – $10,000
- 🥉 Third Place – $5,000
- 🏅 Five Merit Awards – $1,000 each
- 💡 Audience Favorite – Additional $1,000 (selected during the awards ceremony)
Who Can Apply for PowerUP Business Plan Competition 2025?
To be eligible, applicants must:
- Be 18 years or older
- Live in Brooklyn and plan to launch a business in Brooklyn
- Attend an orientation session
- Obtain a Brooklyn Public Library Card
- Meet with a business advisor
- Attend a minimum of three PowerUP webinar classes
How to Apply PowerUP Business Plan Competition 2025
The competition is managed through an online platform, and attendance at an orientation session is required before applying. During orientation, you’ll learn everything you need to know about the application process and competition expectations.
Ready to PowerUP Your Business Idea?
Don’t miss this opportunity to turn your dream into a thriving Brooklyn-based business!
Apply and learn more at: PowerUP Business Plan Competition